by Tony Fannin, CEO/Partner, BE Branded | The common accepted mantra of the social media and digital platforms is “open”. Your ecosystem should be open and free to all. This is an effective strategy when your goal is to get mass numbers of users. It’s not a great way to drive real revenue. More and […]
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Facebook and brands: The rules and regulations for brands on Facebook
December 11, 2012 
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by Tony Fannin, CEO/Partner, BE Branded | Since many marketers use or associate with Facebook, I thought providing a brief summary of Facebook policies for brands would be useful. This comes courtesy of Winston & Strawn, LLP, a law firm in Chicago. A partner of the firm, Brian Heidelberger, took the time to read the full […]
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